The American Kennel Club® (AKC®) is pleased to announce that Christopher Walker has been hired as Assistant Vice President (AVP), Social Media Outreach/Communications, effective March 4, 2013.
He will oversee the expansion of AKC’s digital marketing efforts via social media and other channels.
“Chris brings a broad marketing and digital marketing background to the AKC and will help AKC expand its digital presence to share the organization’s love for dogs with largest audience possible,” said Daryl Hendricks, AKC’s Chief Operating Officer. “The American Kennel Club is happy to welcome him as its new AVP, Social Media Outreach/Communications.”
Walker comes to AKC from SRS Software in Montvale, NJ where he served as Manager of Digital Marketing and was responsible for all aspects of digital marketing, branding and promotion of SRS’ electronic health records and medical technology software and product suite. He devised a digital strategy that resulted in a 26% increase in online leads and a 29% increase in web traffic.
He has held past digital marketing positions at DimensionU, Krush21/EMI Music Entertainment and Sony Music Entertainment, among others. He attended Staffordshire University in Manchester, England where he earned a degree in Business and Marketing.
Walker grew up in England and Ireland, where his grandfather raised and bred Golden Retrievers. He and his wife Christie live in Manhattan and are planning to add a Golden Retriever puppy to their family.
The American Kennel Club® (AKC®) is pleased to announce that Christopher Walker has been hired…