This new report exclusively from AKC® provides in-depth insights into the behaviors, attitudes and purchasing habits of the most engaged dog owners in the world. Based on findings from a representative mail panel survey of 750 AKC registered dog owners, this study offers detailed statistical information, graphical charts, and summary analyses portraying the evolving dynamics of purebred dog ownership in the 21st century. Key topics include: 1. Ownership – Cross ownership of pets, types of dogs owned 2. Obtaining a Dog – Decision making factors, sources of info, seller type 3. Dog Activities – Owner involvement, activities, training methods & products used 4. Maintenance & Health Care Practices – Products, services, medicines & spending 5. Feeding – Food types purchased, sizes, treats & chews 6. Product Purchasing – Accessories, toys, travel, grooming, collectibles, etc. 7. Shopping Style – Preferences on style, outlets, price, quality & selection 8. Owner Attitudes – Owner lifestyle attitudes & perceptions 9. Communication Preferences 10. Owner Demographics