Email Newsletter: YourAKC
The AKC's official email newsletter is delivered monthly to more than 1.2 million subscribers, AKC registered dog owners, breeders, and event competitors. There are a maximum of four advertising spaces in any issue and a single sponsorship opportunity may be available.
Monthly YourAKC Advertising Rates
The Top Banner is a 728x90 leaderboard gif or jpg displayed between the YourAKC head and the editorial area. Each of the three Side Banners are 120x300 gif or jpg files displayed on the right side of the email. Two positions can be combined into a single 120x600. Rich media formats and third-party serving are not acceptable.
| Top Banner |
Side Banner |
Double Side Banner |
|
| Full list (excluding new subscribers) | $7,000 |
$3,500 |
$6,000 |
| New Subscribers only (approx. 25,000) | $1,000 |
||
| See samples here. | |||
Branded, Exclusive Sponsorship of YourAKC
This is a 6-month co-branding opportunity, including:
- Primary Banner (728x90)
- One Secondary Sponsor Button (120x300)
- 35-50 word linkable narrative within the editorial column in two issues
- 15% discount on additional website advertising
All rates shown are gross. AKC offers a 15% commission to recognized advertising agencies.
| 2009 ISSUE AND CLOSING SCHEDULE | |||
| Issue | Space Reservation | Materials | Publication Date |
| January | November 14 | January 5 | January 14 |
| February | December 11 | February 2 | February 11 |
| March | January 11 | March 2 | March 11 |
| April | February 15 | April 6 | April 15 |
| May | March 13 | May 4 | May 13 |
| June | April 15 | June 8 | June 17 |
| July | May 15 | July 6 | July 15 |
| August | June 12 | August 3 | August 12 |
| September | July 16 | September 8 | September 16 |
| October | August 14 | October 5 | October 14 |
| November | September 18 | November 9 | November 18 |
| December | October 16 | December 7 | December 16 |
For conditions not specifically covered by AKC Advertising Terms and Contract Conditions, reference Version 2.0 of the IAB/AAAA Terms and Conditions for Internet Advertising for Media Buys One Year or Less.
Advertising Sales Contact
J.L. FARMAKIS, INC. Bill Farmakis Phone: 203-834-8832 e-mail: bill@jlfarmakis.com Fax: 203-834-8825
