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INTEGRITY
Registration and Customer Services
The Registration, Customer Service, and Special Services departments comprise the
Registration and Customer Services division.
The online litter-registration service experienced growth of 50 percent in 2005. Registration staff reports that more than 40 percent of all litters in 2005 were registered online, and that customer response to the process has been overwhelmingly positive. An enhanced online dog-registration process was introduced in August. Dog registration applications now contain a unique PIN code. Registrants who obtained their puppy from a litter owned by a single individual can visit akc.org, enter the PIN, and complete the registration in just minutes-without input from the litter owner. Both online services offer more efficiency and quicker turnaround of transactions. The year's top breeds in individual dog registrations were Labrador Retrievers, Golden Retrievers, Yorkshire Terriers, German Shepherd Dogs, and Beagles. The AKC registered 920,804 dogs and 421,128 litters. The Customer Service department fields an average of 52,000 calls and 7,300 e-mails a month. Point-of-contact solicitations from Customer Service representatives increased customer awareness of AKC Rewards Visa credit cards. Customer Service representatives answer e-mail inquiries to the AKC in usually 24 hours or less. The education of department staff in the functions of the AKC, and in the particular needs of the dog fancy, was administered in regularly scheduled sessions. The Special Services department oversees the following programs:
Registration and Customer Services Compliance Operations Legal |
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